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  • ESSENTIAL POLO SHIRT

    ESSENTIAL POLO SHIRT

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    ESSENTIAL POLO SHIRT

    Retail Price $76 - $114
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    Regular price $38
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  • ESSENTIAL OS SWEATSHIRT
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    ESSENTIAL OS SWEATSHIRT

    Retail Price $110 - $165
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    Regular price $55
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    ESSENTIAL OS SWEATSHIRT

    Retail Price $110 - $165
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    Retail Price $110 - $165
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  • ESSENTIAL OS HOODIE
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    Retail Price $130 - $195
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    Regular price $65
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  • ESSENTIAL OS CREW
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    Retail Price $50 - $75
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    Regular price $25
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  • CLASSIC BOMBER JACKET
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    CLASSIC BOMBER JACKET

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    CLASSIC BOMBER JACKET

    Retail Price $190 - $285
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    Regular price $95
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  • LIGHT INDIGO DENIM SHIRT
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    LIGHT INDIGO DENIM SHIRT

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    LIGHT INDIGO DENIM SHIRT

    Retail Price $130 - $195
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    Regular price $65
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  • ESSENTIAL OS CREW
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    ESSENTIAL OS CREW

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    ESSENTIAL OS CREW

    Retail Price $50 - $75
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    Regular price $25
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  • ESSENTIAL OS CREW
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    ESSENTIAL OS CREW

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    ESSENTIAL OS CREW

    Retail Price $50 - $75
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    Regular price $25
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  • ESSENTIAL OS CREW
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    ESSENTIAL OS CREW

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    ESSENTIAL OS CREW

    Retail Price $50 - $75
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    Regular price $25
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  • ESSENTIAL OS HOODIE
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    ESSENTIAL OS HOODIE

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    ESSENTIAL OS HOODIE

    Retail Price $130 - $195
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    Regular price $65
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Our Culture

Redefining luxury, setting the standard with artisanal craftsmanship and ethical production, delivering unmatched quality without the markup.

Philanthropy

At NUWRD, we believe in giving back to the community that has supported us for decades. We actively invest in local initiatives, support sustainable practices, and empower artisans through fair labor practices. Our commitment to philanthropy is woven into every aspect of our business, ensuring we contribute positively to society and the environment.

Our Mission

At NUWRD, our mission is to uphold the legacy of our family-owned, three-generation apparel factory by delivering the pinnacle of Californian craftsmanship directly to consumers. Rooted in the pursuit of the American Dream and driven by passion and resilience, we are dedicated to producing ethically and sustainably sourced luxury essentials. We prioritize quality over fast fashion, ensuring unmatched excellence in every stitch. By cutting out the middleman, we provide our customers with superior, made-in-America products that embody our principle: “Luxury Without The Markup.” Join us as we continue to create, innovate, and inspire.

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Be the first to receive new product launches, follow up on our progress and participate in our conversation. You will also receive exclusive discount offering for community members. To give you a test, we are offering 10% off your first order.

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